DIGNITYGlobal

All fees must be included in advertised prices

by NormiaJanuary 19, 2026

The Problem

You see a $100 hotel room, then at checkout it's $145 with "resort fees," "cleaning fees," and "service charges." Concert tickets double in price with "convenience fees." Airlines advertise $49 flights that cost $150 with baggage and seat selection. This is legalized deception.

The Standard

The advertised price must be the full price including all mandatory fees. No surprise charges at checkout. If a fee is mandatory, it's part of the price. Optional add-ons can be separate, but the base price must be complete.

Where It Exists

Most European countries require all-in pricing. Australia mandates displayed prices include all taxes. The FTC has proposed rules against "junk fees." Some U.S. states are beginning to regulate drip pricing.

consumer-rightspricingtransparencyfees

Pros & Cons

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Where It Exists

Places where similar policies have been implemented or proposed

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Make It Happen

Turn support into real-world change

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